Premier Restaurant Group (PRG) was established in late 2015. In November 2016 PRG acquired Forever Brands, a well known "frozen treats" fast casual concept (established in 2008). PRG's second acquisition was Cheeburger-Cheeburger in November 2017; a 30 year "better burger" concept (established in 1986). In May 2018 PRG opened its first smaller fast casual version of Cheeburger-Cheeburger in Annapolis, Maryland. PRG's first co-branded unit (Cheeburger/Forever Yogurt and Creamery) will open in the fall of 2019 in Indianapolis, Indiana.

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